Friday, July 28

Conversion

Understand your buyer's journey: turn affinity into leads and sales. Future-oriented online strategy delivered fast. Customer conversion expertise (decision process, customer journey, user experience) based in Konz, Germany. Work & travel to Antwerpen, Berlin, Frankfurt, Luxembourg. Talk to me.

Thomas Winterstetter ➤ Conversion is what any business wants: Professional Optimization Services.
Conversion Marketing

Luxembourg, Frankfurt, Berlin: Conversion Marketing Agency (Cro, Konversion, Optimization)

Conversion (Marketing) is when you get the call. Antwerpen, Berlin, Frankfurt, Luxembourg, Europe.

B2B / B2C / SMB

Partner

I will give you an easy-to-understand conversion marketing strategy using your customers’ key terms, build an easy-to-navigate website, design attractive landing pages for your products & services, deploy key visual images and draft clear-to-understand copy for your target audience & new potential clients.

1

Business Conversion

Conversions is what any business needs

A telephone call, a sale, a support request, a review or a recommendation

Creating and maintaining an online presence is one thing. Performance indicators show how well a website does, conversion is a key factor.

A successful conversion has different faces: a telephone call, a sale, a support request, a review or a recommendation.

Conversions occur through organic and paid content. Growth through lead generation, revenue and return on investment (Roi).

Business-oriented web sites designed to increase sales for a business

  • Brochure web site (benefits, features, contact information: a conversion is a phone call or an email)
  • Portal web site (like a News site)
  • eCommerce web site (accept payment, buyer consumes product offline, multiple products offered: specific offers, smart category choices and search)
  • Considered Purchase web site (valuable content)
  • Site as a Service (websites that see themselves as a service, an application)
There is no inherent value in any piece of data because all information is meaningless in itself. Why? Because information doesn’t tell you what to do. — Beau Lotto
2

Strategy of conversion marketing / web marketing

Qualified visitors through search engines, social networks and web pages

  • web strategy for digital businesses
  • traffic acquisition (qualified visitors sent to a website, Google website optimizer)
  • optimization (landing environments, landing page optimization)
  • interaction & conversion (conversion manager, conversion for sales program, big wins plus insights)
New insights, new ideas. And then you have a continuous cycle of improvement.
3

Behavior analysis

Improving conversion rate through testing client engagement

  • Cro marketing services
  • Cro services: conversion rate optimization agency expert
  • design of highly converting expert webpages
  • testing customer behavior with tools, models and methodologies
Optimize decision process, customer journey and user experience: a successful conversion rate results in a telephone call, a sale, a support request, a review or a recommendation. Interactions and online conversions occur through organic and paid content. Ultimately customer conversion strategy results in growth, revenue & return on investment.
4

Digital marketing tools & techniques

Why conversion optimization strategy trumps tactics every time

  • conversion marketing strategy (customers’ key terms, easy-to-navigate website, attractive landing pages, images and clear-to-understand copy, offering a specific value proposition, video)
  • customer acquisition strategy
  • customer retention strategy
  • customer segmentation and targeting
  • digital strategy development
  • inbound marketing strategy
  • relationship marketing strategy
5

Key terms & conversion strategy glossary

Conversion-boosting strategies

  • conversion strategy examples
  • conversion strategy definition
  • how to convert leads into sales
  • what is sales conversion
  • how to convert leads into clients
  • conversion strategy information system
  • how to convert customers into sales
  • what is lead conversion

Available

Hire help

Phone +49-174-6551981
Email thomas@winterstetter.online

Luxembourg, Frankfurt, Berlin: Konversion ist, wenn der Kunden kauft.

Auf gut deutsch: Vieles von dem, was als Konversionsoptimierung und Segmentierung von Benutzergruppen angeboten wird, ist Schwachsinn. Konversionensmarketing inklusive.
1

Konversion: Ressourcen & Tipps

Konversion entsteht durch ein Angebot, das für jemanden unbedingt erforderlich (zwingend) wird. Es müssen Bedarf und Budget existieren, jemand muss den brennenden Wunsch haben, durch ein bestimmtes Angebot seine Lebenssituation aufzuwerten.

Unser Internetauftritt muss ein Abbild des realen Lebens in eine formale, maschinell verarbeitbare Repräsentation übertragen. Diese soll den potenziellen Kunden (Interessenten) emotional tief berühren - im Ergebnis kann Konversion entstehen: Sie beginnt regelmäßig mit Interesse an der Sache und einer daraus resultierenden Handlung (Kontaktaufnahme, Dialog).

Vieles von dem, was als Konversionsoptimierung und Segmentierung von Benutzergruppen angeboten wird, ist Schwachsinn. Denken Sie selbst, statt sich von Verkäufern beraten zu lassen. Soweit gewünscht, helfe ich gern.

Hinweise zur Konversion im Onlinehandel

Schlagwörter (Keywords)

Sofortkontakt

Jederzeit

Telefon +49-174-6551981
Email thomas@winterstetter.online

[High-profile]

Online marketing custom websites: available for hire, business refactoring, change management, connecting business partners, consultant & consulting, experts & specialists, data & digital services, decision making, digital agency, digitalization, digital marketing officer, disruption & disruptive technology, freelance / self-employed freelancer, high profile professionals, immediate help & support

[High-tech]

Internet consulting: consulting & support network (professional opinion: substance or procedure of an issue i. e. as business partner or agent); finance, computer science, machine learning; medical high-tech personalized medicine, predictive maintenance, rapid response, special issues, system performance tuning, urgent emergency

[High-end]

Corporate communications: conversion manager, corporate communications, crisis consultant, customer acquisition management, customer happiness, independent contractor, independent research, inbound marketing, information marketing, interim manager, online professionals, premium subscription, search engine marketing

Online Specialist

Information design acronyms. CH²: customer happyness - what counts in the end. CMS: content management system - CMS as solution for content management, organising, publishing, editing. PageRank: (PR) Google Search algorithm to rank websites in search engine results. SEA: advertising in search results with AdWords & Bing Ads. RWD: responsive web design (web designer custom website design). SEO: optimization of a webpage for search engines like Bing, Google. UX: digital consumer experience / user experience - how a user interacts with a website.

Digital Lëtzebuerg

Letzland's ICT sector: hub for IT and communications, environmental technology, biotechnology, logistics & financial services companies. Luxembourg-Kirchberg: institutions of national importance in Grand Duchy Luxembourg. Esch-Belval: New Belval & Belval Campus in Esch-sur-Alzette. Bertrange: (Bartringen, Mamer, Strassen) Luxembourg's top shopping centres: La Belle Etoile & City Concorde. Banks & insurance companies: BIL, ING, BGL BNP Paribas, Raiffeisen, Vivium, Garanti Bank, DZ Privatbank, CBP, KBL. Grevenmacher: office space for rent in Luxembourg. Wasserbillig & Weiswampach: rent furnished office space Luxembourg. Serviced office space for rent in Luxembourg. Communities & districts: Bettembourg, Born, Capellen, Clerf, Diekirch, Differdange, Dippach, Dudelange, Echternach, Ettelbruck, Hesperange, Kayl, Mamer, Mersch, Pétange, Rosport, Sanem, Schifflange, Steinsel, Vianden, Weiswampach, Wiltz. Belgium (Belgique): Antwerpen, Anvers. Germany: Konz, Trier und Umgebung.

Informatioune fir lëtzebuergesche B2B-Clienten

Mir schätzen d’Eegeninitiativ vun engem potentielle Client. Dohir zéckt net, fir eis Är spontan Demande ze schécken. Eng Fro zu eisem Beruff, eise Informatik-Servicer oder eisem Internetsite? Oder just Loscht, eis e klenge Bonjour ze schécken? Mir wäerten Iech esou séier wéi méiglech äntweren an Eng effizient Ënnerstëtzung garantéieren. Grand-Duché de Luxembourg: Mee sinn fir déi eenheemesch Leit do.

Expertise Digital Agency

Thomas Winterstetter, 54329 Konz (Trier), Trierer Straße 57, Germany